Recession Provides New Opportunity To Find Love
The economic woes of this recessions are providing a new opportunity to find love. Bad times seem to be unleashing something primal in many who find themselves without a partner: A hard-wired desire for companionship.
Some singles are now hunting for dates with the same fervor others are hunting for jobs. On matchmaking Web site eHarmony.com, membership is up 20 percent despite monthly fees of up to $60, and activity has soared 50 percent since September at OkCupid.com.
It's not just the frequency of our dates that's changing -- it's also the people we're choosing to spend time with. We're looking for something that's genuine in a world that isn't very secure. With headlines full of why you can't trust established institutions that you thought you could ... people are re-examining their own values."
However, there are challenges. Recessions can make some romances more difficult, especially for those who've already said "I do." The stress that comes with fear, financial problems and economic uncertainty can drive a wedge between partners.
Shifts can be subtle: a devoted singleton going on more first dates; casual daters seeking long-term relationships; partners who might not have been attractive a while back -- someone younger or older, someone who lives in a "geographically undesirable" area -- looking much better.
A gentler tone is taking over, with substance gaining over style. Perhaps that's a very good thing. Don't you agree?










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